Review: Rimmel Wake Me Up Foundation

So before I get into the review of Rimmel's Wake Me Up Foundation, I'm going to go into a bit of a ramble about why I never try drug store makeup and the horrible experience I had with it once. If you want to read this then hit storytime!

Back when I was a teenager and working as a pharmacy assistant, I was sent to a makeup training course for Revlon so I could better sell the products at work. I didn't wear any makeup back then so of course I was the perfect candidate to demonstrate products on.
She put on SO much makeup on me (including dark eyeshadows and eyeliners) that when I was heading home on the train, I got constant stares from passer-bys. And when I got home, my mum took one look at me and asked "Did you get punched in the eye?"

The foundation felt heavy on my skin the moment she put it on me and it took me forever to remove all the makeup. Now, I don't remember what foundation she used on me but I can safely say that that experience put me off trying makeup for a while.

It may be part of the reason that I haven't tried any more drug store makeup. But watching Tanya Burr's makeup tutorials on YouTube convinced me to give it a go because her skin looked amazing after she used the Rimmel Wake Me Up Foundation.

But I digress:

Here is my review!

Took me forever, but this is a good representation of what the Soft Beige colour looks like

I really like the packaging, the shape of the glass bottle is cute and the bright orange lid is fun and ties in with the "wake me up" theme.
You get 30mL of product and it comes in a pump which is always great because I always like the control the amount of product I put on the back of my hand and it also is a lot more hygienic.

The formula felt heavier and thicker than the foundations that I am currently using (NARS Sheer Glow, Chanel Vitalumiere Aqua) and I felt like I had to work it in fairly quickly into the skin. One full pump of the foundation was enough for my entire face.

The coverage is light to medium, I can definitely still see my skin through the foundation which I like. It did a great job at canceling some of the redness I had on my chin from some blemishes coming through.

I've been having trouble lately with my skin being really dry and my regular foundations would cling to my dry skin and I can happily say that this foundation didn't do that at all!!

You can see that there is shimmer in the foundation in the tube and in harsh direct sunlight, I can see faint sparkles across my skin (vampire skin?!) but it definitely doesn't look like you chucked glitter all over your face and in most lighting scenarios you cannot see it at all. In fact it probably helps it give the dewy glow finish.

Left: a small pump of Soft Beige shade Right: foundation blended out

I tried it first without setting powder: about 4 hours after I applied it, a small amount of shine started to come through on my cheeks but it didn't make my face look oily, just a healthy glow (this is with a primer underneath too). It definitely got more glow-y as the day went on but it lasted the 10 hours I had it on.

I also tried it with some setting powder and it lasted the entire day perfectly with practically no shine coming through.

It has SPF 15 in it which isn't the best protection you can get so you probably should still wear sunscreen underneath but it's great that it still provides some cover.

It comes in five (six in the UK) different shades which isn't the greatest colour range and a definite downside, the other would be its price tag at NZ $27.99 from Farmers.

It is widely available in Australia at Big W, Coles, Kmart, Target, Priceline, Woolworths.

Overall I quite like the foundation. The best part of it is that it works with my currently dry skin.


Have you tried this foundation? What did you think?


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